Have you heard of Vivra? It's an awesome platform that helps you find and compare ski lessons with certified instructors, whether you're a beginner or an experienced skier. They're a new business and wanted a branding guide that reflected their values.

I worked with @sisualstudio to create a branding guide that's fun, straightforward, and embodies their philosophy of making sports accessible to everyone. Currently, Vivra only offers ski lessons, but they plan to add more adventure sports soon. How cool is that?

Vivra is a brand that complements and integrates with local businesses or projects to maintain and preserve its future within the sector. In this sense, we understood that we would work for a professional and academic audience; we proposed to capture it through a brand identity that would transmit experiences more accessible to all.