I had the pleasure of teaming up with Juan Marrero, who was both the creative director and production designer for the BUD X campaign for Budweiser China. Our goal was to create motion graphics and visuals that would be featured at an event where the multinational group AB InBev presents their beer brands in China. The event is attended by wholesale buyers, investors, and CEOs of different companies, making it a high-stakes affair.

One of the challenges we faced was the need to showcase the original Budweiser bottle in a way that was both visually stunning and human-like. To achieve this, we utilized 3D scenarios to create motion graphics that would represent the brand in a relatable way. In addition, we incorporated the brand's logo and other elements to create a cohesive and captivating visual experience.

Another task we tackled was positioning visuals on characters that had been recorded on a green screen. By doing so, we were able to create new universes of liquid representation that showcased the product in its natural state. This allowed us to highlight the unique properties of the beer and create a compelling visual experience for viewers.

Overall, the project was a success, and I am proud to have been a part of a team that created such innovative and visually stunning content for a high-profile event.