Lancôme is a leading French beauty brand offering women high-quality products and services worldwide. I had the opportunity to work on a motion graphics project for their Black Friday campaign called Parisian Dreams. The goal was to create some stunning social videos that promote their 50% offer on their best-selling products and a gift with every purchase.

• For Instagram.

• Message - Parisian Dreams, indulge yourself with LANCÔME.

• Luxurious, elegant, and sophisticated.

To craft vibrant and engaging scenarios that effectively showcased the product, I had to break down the PSD files and employ intricate style techniques that perfectly aligned with the brand's identity and overall product essence. I meticulously incorporated seamless transitions, refined typography, and dazzling effects to create a luxurious and celebratory ambiance that captivated the viewer's attention.