Grow My Store is a free tool provided by Google that helps retailers and other online businesses create the best possible user journey for their customers. You upload your website address, and within a few hours, you will receive a fully personalized report telling them where they can improve. It even gives you tools to help you make changes straight away!

• For Facebook & Instagram.

• Message - ‘Download your personalized report today.’

• A playful, informative, and upbeat tone.

My job was to keep it simple and create clean, tidy animations with a quality, premium feel.

For the first video, I had to showcase how Grow My Store can impact a business's online presence, using a ‘Hook, line & sinker’ approach. For the second video, I had to draw viewers in to download their reports by giving them a teaser of tips they could receive. I had to create a short looping or gif-style video for the third video.